Deman­ding indi­vi­du­al con­cepts: the dai­ly chal­len­ge for SILAG Han­del AG is how to deve­lop deman­ding indi­vi­du­al con­cepts. This means, e.g., quick­ly impro­ving liqui­di­ty, using the sales are­as opti­mal­ly, sup­porting part­ners ope­ra­tio­nal­ly and invol­ving them in pro­duct crea­ti­on and deve­lop­ment pro­ces­ses; it also means pro­mo­ting eco­lo­gi­cal, eco­no­mic and soci­al sustai­na­bi­li­ty, always with the aim of giving solution-orientated and value-adding sup­port that gives gua­ran­tees of gross yield.

Product presentation

With the empha­sis on a com­pa­ny stra­te­gy that con­ti­nues to be sustain­ab­le and future-orientated, SILAG Han­del AG com­pa­ny pre­mi­ses and pro­jects are being expan­ded to offer system-provider manage­ment in the form of a Euro­pean tra­ding hou­se. Here it is important to us to demons­tra­te who we are – crea­tors of uni­que sel­ling points – with an even grea­ter focus on our custo­mers in who­le­sa­le. The site at Lan­gen­feld has been re-designed in this context.
Pro­ducts and brand qua­li­ty can be expe­ri­en­ced ‘live’ under real con­di­ti­ons in generous­ly pro­por­tio­ned pre­sen­ta­ti­on are­as with a dis­play area of 1100 m². New pre­sen­ta­ti­on pos­si­bi­li­ties make it pos­si­ble to intro­du­ce a com­ple­te ran­ge of solu­ti­ons such as action plans, spe­cial pro­duct collec­tions for pro­duct the­mes or customer-specific sales arran­ge­ments. This broad ran­ge of arti­cles and dep­th of varie­ty of the SILAG Han­del AG action pro­gram­me make it unne­cessa­ry for our custo­mers to take shop­ping trips to the Far East to dis­co­ver new pro­cu­re­ment markets.

Exhibition and Presentation Centre of SILAG Handel AG

SILAG Han­del AG exhi­bi­ti­on and pre­sen­ta­ti­on tower

Showroom for a range of articles of the brands "Route 66" and Royal Berkshire POLO CLUB

 Examp­les of pro­duct pre­sen­ta­ti­on: here „Rou­te 66” and „Roy­al Berk­shire POLO CLUB” articles