First SILAG Fireworks Sale after midnight!
DECEMBER 2009 SILAG Warehouse Sales held a large fireworks sale, the biggest in Germany, for the first time at the end of December 2009, to symbolically ring in the 25th year of SILAG Handel AG in 2010. Large quantities of fireworks were purchased for this and a large number of leaflets printed and distributed to all households by post. Class II pyrotechnics (New Year fireworks) may be sold only from 29th to 31st December. To balance out the rush expected according to experience, the business directors decided to move the opening on the night of 28th forward to five minutes past midnight 29th December, a calculated and yet exciting move. … Continue reading →
Top marks for the SILAG advertising hoarding on the A3
DECEMBER 2009 “Advertising is an instrument of sales-promoting communication and thus an important pillar of any company.” The Chair of the Board of SILAG Group, Siegfried Lapawa, applied this principle to the acquisition of the new Head Offices on the busy A3 and converted the facade of the new warehouse tower into an ideal site for a “can’t miss it” advertising hoarding providing an awareness level that has since become interregional. The impressive billboard with an advertising space of nearly 450 m² became established in the market within two and a half years as the largest autobahn site in Germany. This mega-area achieves an extraordinary level of awareness on the three-lane … Continue reading →
Cooperative Society of Breweries Quality Mark for their in-house beers
NOVEMBER 2009 The “Alt Ohligs” and Gräfrather Klosterbräu breweries receive the Cooperative Society of Breweries Quality Mark for their in-house beers. The beer brands of the “Alt Ohligs” and “Gräfrather Klosterbräu” breweries have been awarded the Quality Mark of the renowned Cooperative Society of Breweries GmbH & Co. KG [the “Brauring”] as light ales, also called “Kölsch” in Cologne due to their superior quality ad defined in the articles of association of the of the renowned Brauring GmbH & Co KG registered at the Federal patent Office. The “Brauring” encompasses 230 medium-sized private breweries in Germany, Austria and Switzerland. Only the privately-brewed premium beers of the “Brauring” member breweries are awarded … Continue reading →
KiK lists the „ICH WEISS WAS!” edition nationally
OCTOBER 2009 KiK Textiles & Non-Food GmbH has included the twelve-part “ICH WEISS WAS!” audio book into its range nationally with immediate effect. This latest non-fiction series, at the amazing price of only €1.99 per CD, proves that knowledge is not just affordable but also fun because the drudge of education in Germany is a recurrent media theme. There has been a lack of ideas and offers since before the economic crisis for promoting opportunities for children from low-income families and enabling positive access to learning. The offer from SILAG Handel AG, which together with the Bertelsmann subsidiary company Random House Audio developed this audio book edition for children from 5 years … Continue reading →
2008 a successful trading year in a difficult environment
AUGUST 2009 The SILAG concern relocated its Head Office and other storage and handling activities to Langenfeld in 2007 in the course of its expansion. Today, 80% of the value creation of the SILAG Company is produced at the Langenfeld site. The remaining 20% is distributed between Solingen, Sonnefeld near Coburg, and Mülheim. The core business of the SILAG concern is trade in consumer goods for everyday needs. In particular, the SILAG concern supplies retail and well-known national and international wholesale companies as well as discounters and industry. In so doing, SILAG offers concepts which ensure for customers better marketing of their products. Both SILAG and their customers benefit from … Continue reading →
A superlative opening celebration
JUNE 2009 Even before SILAG Warehouse Sales opened its doors at 10.00 sharp on Thursday 25.6.2009 great numbers of curious bargain-hunters were waiting at the entrance. The opening celebration had been planned in every detail for weeks and advertised in the whole of the area surrounding Langenfeld. Large hoardings, leaflets, advertisements, HGV stickers and a new website announced the three-day event conspicuously. There were many full shopping trolleys. Selling like absolute hotcakes were mainly items such as kitchen rolls, dollies at an unbelievable €10 or the Flymo multi-function appliance, reduced by 60%. But it wasn’t just the articles reduced in price by up to 75% that tempted the visitors in … Continue reading →
New site for SILAG Warehouse Sales
MAY 2009 We are finally there – in close collaboration with the City of Langenfeld, SILAG Handel AG has found a site for the new SILAG Warehouse Sales building. The new Warehouse Sales right next to the SILAG premises on Liebigstraße 1 in Langenfeld will begin with a grand opening celebration on 25th June 2009. A large warehouse on the company grounds is currently being converted and renovated for this purpose. “We are happy to have found a new site for our Warehouse Sales so quickly and we thank the City of Langenfeld for their excellent collaboration”, says Wolfram Stroese, Member of the SILAG Handel AG Board. ”It is not … Continue reading →
SILAG Handel AG registers record sales
MAY 2009 SILAG Handel AG reports new record sales of +34% in the latest business report for 2008. Thus the trading company based in Langenfeld has again succeeded in exceeding the sales results of the very successful business year of 2007. This can be interpreted as a clear indicator of the success of SILAG Handel AG’s professional remnant-inventory management. An increasing number of companies in industry and trade are using the new sales potential for disposing of surplus goods and are thereby achieving significant improvements in results. The 47 year-old company founder Siegfried Lapawa proudly reports that the credit worthiness of SILAG Handel AG has been confirmed for the ninth time in succession by the … Continue reading →
Restaurant FLORIAN – the new flagship of the Gräfrather Hof Hotel
May 2009 The “FLORIAN” has been welcoming all guests since the 2nd April. The café with the character of a lounge and bistro is an integral part of the popular four-star “Gräfrather Hof” hotel and is also open to visitors who are not resident in the “main house” on the Gräfrath Market Square. The “FLORIAN” is a successful fusion of café, bistro and lounge for those who value extraordinary cuisine, high-quality drinks and a relaxed atmosphere. After all, no less a person than the famous TV chef Patrick Jabs gives the orders from behind the ovens in the “FLORIAN’s” kitchen, delighting gourmets in Solingen and the surrounding area with innovative culinary … Continue reading →
End of the traditional Base at Solingen after 15 Years
APRIL 2009 The intensive efforts by SILAG Handel AG with the City of Solingen to keep the traditional base of “Wuppertaler Str. 342” came to nothing. ”It pains me to have to give up what has been for us a historic base after more than 15 years”, said Board Spokesman S. Lapawa of the sad result of the protracted negotiations. ”SILAG Handel AG has felt itself firmly bound to Solingen since 1985. The “Wuppertaler Str. 342” complex, used at one time as a production site, later as headquarters and since 1994 successfully as a warehousing and sales space, grew along with us and Solingen“, said Lapawa. Retail Associations and the Chamber of Industry and Commerce fought against the … Continue reading →
SILAG Handel AG strengthens executive level
January 2009 Wolfram Stroese was appointed to the executive board of SILAG Handel AG starting 02.01.2009. Stroese, who came from a similar role in Obi, is regarded as an expert in the sector and will lead the newly created “New Business Areas and Marketing” department. The leadership team of Board Spokesman Siegfried Lapawa, Board Member Thomas Becker and Board Member Hans-Hermann Lapawa is thus extended from three to four members. Mr. Siegfried Lapawa sees this gain as an important step towards the profitable growth of the Group of Companies.
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