SILAG Handel AG is proud to announce that it has extended its brands portfolio by adding a well-known brand. Along with the established “Carrera” and “Royal County of Berkshire POLO CLUB” brands, we have also been able to acquire licence rights to the world-famous “ROUTE 66 – Feel the Freedom” brand.
In fitting with the cool lifestyle of the brand, there is an emphasis on the production of sporty textiles for active people which, along with the “Royal County of Berkshire POLO CLUB” brand products, enriches the broad range of sports brands with select high-quality articles.
Accessories, refreshment drinks and small items will extend the portfolio additionally.
Occupying the prestigious brand culture guarantees success for company strategy and allows SILAG to develop products on a large scale aligned to market requirements, to produce them using our own brands, and to position them in the market. SILAG Handel AG’s business partners also benefit from this.